Brand Designer

  • Western University
  • 1151 Richmond St., London, ON, Canada
  • Apr 18, 2023
Contract Design Marketing

Job Description

Classification & Regular Hours

Hours per Week: 35

Salary Grade: 14

Please note this is a full time, temporary 3 year contract with benefits. Successful candidates to this position may perform their work from an alternate location, and are not required to reside in London, Ontario, but must be available to work on campus on occasion when required. Work location will be confirmed during the recruitment process, and may be subject to change based on duties required of the position.

About Western

Since 1878, Western University has been committed to serving our communities through the pursuit of academic excellence and by providing students, faculty, and community members with life-long opportunities for intellectual, social, and cultural growth.  We seek excellent students, faculty, and staff to join us in what has become known as the "Western Experience" - an opportunity to contribute to a better world through the development of new knowledge, new abilities, new connections, and new ways to make a difference.

About Us

The Western Communications team provides strategic advice to university senior leadership, faculty, staff and teams of internal and external communications staff across Western in order to build the university’s brand on a local, national and global scale.


The Brand Designer will be the University’s lead brand designer, responsible for conceptualizing, designing and executing innovative and compelling brand solutions that bring the new brand identity to life, enhance the University’s reputation, and communicate ideas that inspire, inform and captivate key audiences. This role will deliver integrated brand design for highly visible national and international channels, including online, print, out of home, interactive digital, and on-campus experiences. The Brand Designer will maintain and enhance Western’s brand identity standards, develop and optimize brand design templates, and provide consultation, best practices and guidance to other designers. The Brand Designer will have an overall goal of advancing the University's reputation through progressive and engaging brand design.


-   3 year Community College Diploma in Graphic Design, Digital Design, Communications, Media or related program
-   Registered Graphic Designer (RGD) certification preferred

-   3 years' experience as a brand or advertising designer, graphic designer or digital designer in a large complex organization

Knowledge, Skills & Abilities:
-   Strong advertising design expertise and knowledge of advertising design standards 
-   Knowledge of marketing and advertising design trends and best practices 
-   Creative and progressive designer with an ability to think big, take risks, and bring out of the box solutions
-   Strong understanding of design fundamentals including layout, typography, application, and color theory
-   Ability to maintain an adaptable and reliable workflow to accommodate all stages of a project (idea, concept, revision, final deliverables, archive)
-   Ability to influence and collaborate with a wide variety of individuals
-   Communication skills to clearly and effectively interact with all levels of the organization
-   Ability and willingness to employ a consultative and collaborative approach to addressing issues and making decisions
-   Ability to produce high-quality results and workable solutions that meet both audience and client needs
-   Commitment to ongoing professional development with a desire to take on new challenges, maintain best practice knowledge and invest in continuous improvement
-   Ability to handle details with a high degree of accuracy and to organize and prioritize a high volume of work to meet deadlines
-   Knowledge of the benefits and application of accessibility standards (WCAG 2.0AA) 
-   Proficient designing with Adobe Creative suite of software: Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe Acrobat, Adobe XD & After Effects Proficiency designing and animating online ads using Google Web Designer
-   Understanding of online design formats & standards (Social media formats, ads, banners)
-   Knowledge of utilizing a Digital Asset Management system (DAM) to source and archive media assets
-   Innovative and flexible critical thinking skills to adjust to and implement new processes or technology to the University’s advantage
-   Ability to take responsibility for own work and ensure that deadlines are met and outcomes are achieved
-   Proven ability to build both formal and informal professional relationships within, across, and external to organizational boundaries
-   Team player with the ability to work collaboratively and actively contribute in meetings and in team settings

Western Values Diversity

The University invites applications from all qualified individuals. Western is committed to employment equity and diversity in the workplace and welcomes applications from women, members of racialized groups/visible minorities, Indigenous persons, persons with disabilities, persons of any sexual orientation, and persons of any gender identity or gender expression.

Accommodations are available for applicants with disabilities throughout the recruitment process.  If you require accommodations for interviews or other meetings, please contact Human Resources at or phone 519-661-2194.

Please Note:

Interested applicants are asked to visit: for further information and to apply online referencing job #28159 by 11:59PM on May 8, 2023.

We thank all applicants for their interest; however, only those chosen for an interview will be contacted.